BMW's new logo debuted on the iX3, but this year it makes its way to every model. Did you know BMW quietly introduced a new roundel logo? Well, beginning next month, every BMW will wear the updated ...

Add Yahoo as a preferred source to see more of our stories on Google. The BMW logo on the Bavarian flag. The BMW logo is one of the best car logos, and certainly one of the most recognised. But it's ...

Add Yahoo as a preferred source to see more of our stories on Google. It might be ones of the best car logos of all time, but it seems people can't decide what they're actually looking at when it ...

Evan Williams is an automotive journalist and mechanical engineering technologist with more than a decade of experience in the industry. He has written for the Toronto Star and AutoTrader Canada and ...

Vik is the Co-Founder and former Editor at MotorAuthority, a leading U.S. website covering performance and luxury cars. Since 2025, he has contributed to CarBuzz, blending his engineering background ...

Back in 2020, BMW updated its roundel for social media and other online communications. Four years later, what’s old is new again because the latest tweak to the logo essentially reverts to the old ...

Somewhere along the chain of car manufacturer factoids, you’ve likely heard the story that the BMW logo is designed to look like an aeroplane propeller at full chat. It’s not that hard to believe ...

In March 2022, the BMW Group announced plans to purchase the ALPINA brand. However, until the current agreement expires on December 31, 2025, it’s business as usual for the Buchloe-based niche brand.